No other form of print advertising offers longer exposure or such distinct market segmentation. By placing advertisements in restrooms and locker rooms, you are sure to reach the gender you are targeting. Magazine quality advertisements are displayed in high quality and attractive metal frames in the lounges, waiting rooms and restrooms of some of the most popular establishments in the area.

Targeting the Right Audience
As compared to other advertising medium, only Publixity offers the advantage of being able to target a specific gender through the use of advertisements in locker rooms, lounges and restrooms. Unlike other forms of advertising, money will not be wasted in reaching the wrong audience. This selectivity can also be employed for other factors, including age, income and other lifestyle data. Publixity ensures that we will locate your target market through our demographic research.

Capturing Attention
Through Publixitys network, your advertisements will not have to compete for the attention of your audience. In the locations selected for your companys posters, they will be the only framed advertisements for consumers to view. The consumers attention will not be diverted by tasks requiring their concentration such as driving. Also, they cannot change the channel or turn the page on the ads.

Demonstrating Convenience
Consumers are more likely to purchase a product or service advertised close to where it is sold. Our network takes advantage of proximity by advertising for the local community and the in areas surrounding your business as well as on the other side of town.

Building Awareness
Since consumers are faithful to the establishments they frequent, placing advertisements in our network of billboards will generate sustained awareness through repeat exposure to your products or services.

Encouraging Ad Retention
On average, our advertisements are viewed for an impressive 1.5 to 2 minutes continuously up to 20 times longer than any other form of print advertising.

 

Our comprehensive service will take your campaign from its inception

to the final product and includes:

Market Research
An advertising campaign will be tailored to fit the needs of your business and will start with a complete demographic study conducted by Publixity. We will work with you to determine the ideal locations in which to set up customized indoor billboards to reach desired consumer groups.

Design Services
In the event that your company does not have magazine quality posters available for advertising, we offer design services at very competitive rates. This includes consultation and high quality customized posters at low fixed prices. We also welcome your existing art and the work of other agencies provided that they are of comparable quality.

Maintenance
Once advertisements are installed in the sites selected for your campaign, our involvement does not end. The billboards will be monitored and maintained to ensure that the frames and posters remain in perfect condition. We also offer a number of additional services, such as location rotation and poster changes, to ensure that the campaign stays current and achieves maximum reach.